The Asian Marketing Casebook
The Asian Marketing Case Book is a compilation of case studies that demonstrates the diversity of marketing problems faced by organizations operating in Asia.
Product details
| Price from: | $44.00 |
|---|---|
| ISBN: | 978-0137955503 |
| Author: | Noel Capon; Wilfred R. Vanhonacker |
| Publisher: | Prentice Hall |
